We found our cause. We can help you find yours.


Nothing gives us a greater sense of fulfilment than finding ways to build trust and drive conversation through the power of story. Great storytelling acts as bridge between the functional nature of what a company does and the minds of the customers it’s seeking to serve. Simply put, people don’t want to buy from companies anymore, they want to buy into them. It’s this human truth that helped us create an agency with a clear cause. One that pushes B2B marketing somewhere new and recognises the human being in all of us. We call it #HumanizingB2B.

Meet the Roosters

Paul Cash
CEO & Founder
James Trezona
Managing Director
James Swan
Executive Creative Director
Andrea Allen
Operations Director
Mark Evans
Chief Growth Officer
Tony Donnellan
Chief Strategy Officer
Kate Flather
Creative Director
Bryony Smithers
Client Experience Director
Nathan Downing
Senior Designer
Savina Chapman
Senior Account Manager
Rowan Usher
Planner
Luijie Salas
Finance Assistant
Yasmine Khan
Business Psychologist
Hanne Kjeldsen
Senior Creative
Will Dennies
Videographer

Latest thinking

Blog | Paul Cash
B2B Marketing is having a Humpty Dumpty moment.
Blog | Andrea Allen
Staying connected through the storm: a Rooster Punk response.
Showcase | TCS
Helping TCS connect their story and the global running community.
Showcase | Fujitsu
Shaping debate in a radically changing world.
Case Study | RESPONSETAP
The transformational power of an entertaining story.
Article | Tony Donnellan
Self-propelling ABM: how you can shape the stories your audiences are telling each other
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